Syncle events we send to your dataLayer

In addition to the video data available in Syncle, we're able to send events to your Google Tag Manager dataLayer.

The event name containing the underscore (ie, Videoly_initialize) is what you'll receive to your GA4 property. The JSON object below describes the events as they are sent to your dataLayer.

Videoly_initialize: every time a user visits a product with a video

{
Videoly.showVideos: true||false
event: "Videoly.initialize"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:08:46 GMT+0200 (Eastern European Standard Time)
type: "product"||"page"
}

Videoly_videoStart: every time a user starts playing a video in the widget

{
event: "Videoly.videoStart"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:13:58 GMT+0200 (Eastern European Standard Time) 
videoTitle: "Forerunner® 55: See Yourself as a Runner – Garmin® Retail Training"
videoUrl: "https://www.youtube.com/watch?v=LNPSPS7UzwI"
type: "product"||"page"
}

Videoly_progress_xx:

These progress events show when a user has watched 25%, 50% and 95% of a video.

Videoly_progress_25

{
event: "Videoly.progress-25%"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:14:41 GMT+0200 (Eastern European Standard Time) 
videoTitle: "Forerunner® 55: See Yourself as a Runner – Garmin® Retail Training"
videoUrl: "https://www.youtube.com/watch?v=LNPSPS7UzwI"
type: "product"||"page"
}

Videoly_progress_50

{
event: "Videoly.progress-50%"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:15:23 GMT+0200 (Eastern European Standard Time) 
videoTitle: "Forerunner® 55: See Yourself as a Runner – Garmin® Retail Training"
videoUrl: "https://www.youtube.com/watch?v=LNPSPS7UzwI"
type: "product"||"page"
}

Videoly_progress_95

{
event: "Videoly.progress-95%"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:16:37 GMT+0200 (Eastern European Standard Time)
videoTitle: "Forerunner® 55: See Yourself as a Runner – Garmin® Retail Training"
videoUrl: "https://www.youtube.com/watch?v=LNPSPS7UzwI"
type: "product"||"page"
}

The name of each event is the indicator of the watch progress, but the data pushed in each is identical, other than timestamp. The event Videoly_progress_95 can be used as an indicator of a completed video watch.

Videoly_videoClosed: every time a user closes the player

{
event: "Videoly.videoClosed"
product: "Garmin Forerunner 55" || page: "Cannondale bikes" 
timestamp: Thu Dec 01 2022 14:16:45 GMT+0200 (Eastern European Standard Time) 
videoChange: true||false
videoTitle: "Forerunner® 55: See Yourself as a Runner – Garmin® Retail Training"
videoUrl: "https://www.youtube.com/watch?t=329&v=LNPSPS7UzwI"
type: "product"||"page"
}

💡NOTE: videoChange indicates whether the Videoly_videoClosed event was triggered by the player actually being closed, or if the event was triggered by the user moving to the next video. true = user moved to next video. false = user closed the player:

true = user moved on to the next video
false = user closed the player.

Videoly_showMore: every time a user clicks the ‘show more’ button to show more video thumbnails, either in the pop-up or in expanded inline mode.

{
    event: "Videoly.showMore",
    product: "Huawei Mate S" || page: "Cannondale bikes" ,
    timestamp: Mon Mar 28 2016 13:33:39 GMT+0300 (EEST)
    type: "product"||"page"
}

Videoly_showLess: every time a user clicks ‘close’ on the expanded pop-up, or the ‘show less’ button on the expanded inline widget.

{
    event: "Videoly.showLess",    
    product: "Huawei Mate S" || page: "Cannondale bikes" ,
    timestamp: Mon Mar 28 2016 13:33:53 GMT+0300 (EEST)
    type: "product"||"page"
}

Videoly_ctaClick: every time a user clicks on a CTA link from the player on Pages (add-on)

{
    event: "Videoly.ctaClick",    
    product: "Huawei Mate S" || page: "Cannondale bikes" ,
    timestamp: Mon Mar 28 2016 13:33:53 GMT+0300 (EEST),
    linkTitle: "More info",
    linkUrl: "https://super.shop/product",
    type: "product"||"page"
}

Find out how to push events from your dataLayer to your GA property, here.