We send you events for further analytics, as part of our Google Analytics integration package.
There are two ways to set up events reporting, depending on your setup:
1. Using Google Tag Manager (recommended)
Follow this short step-by-step to push events from your DataLayer to your GA property.
You can then use this guide to create audiences based on events we send to your DataLayer.
2. Using gtag.js
💡 We recommend using this method if you don't have GTM on your store's pages.
Follow this guide to set up your gtag snippet and receive events to you GA4.
Our video guide and step-by-step will show you how to create audiences in your GA4 based on the GA event we send you.